The price of wet wipes is influenced by multiple factors, with cost differences arising at every stage from raw materials to market positioning. Below are the main factors affecting wet wipe prices, categorized into several groups:

Core Raw Materials

- Substrate (Non-woven Fabric)

· 100% Cotton: The softest and most skin-friendly option, also the most costly. It is commonly used in high-end and baby wet wipes.

· Plant Fibers (Viscose, Tencel): Fibers extracted from trees, offering good softness and water absorption at a mid-to-high cost.

· Synthetic Fibers (Polyester, PP, PET): The most common type with low cost, but slightly inferior in touch and breathability. Spunlace non-woven fabric is softer than hot-rolled non-woven fabric and has a slightly higher cost.

· Grammage and Thickness: Higher grammage (greater mass per unit area) means thicker, more tear-resistant wet wipes and higher costs.

- Liquid Formula

· Purified Water vs. Demineralized Water: "Demineralized water" processed through multiple stages costs more than ordinary purified water.

· Additive Ingredients

Skin-care Ingredients: Aloe vera, vitamin E, glycerin, chamomile extract, etc. More additions or higher-quality ingredients lead to higher costs.

Functional Ingredients: Alcohol (for disinfectant wipes), bactericides (e.g., benzalkonium chloride), and special surfactants (for degreasing wipes) all increase costs.

Fragrances and Preservatives: Fragrance-free and preservative-free formulas (or those using milder preservation systems) usually cost more due to stricter production and raw material requirements.

Production Process and Quality Control

- Production Standards

· Disinfection Level: Medical-grade and hygiene-grade wet wipes require production in sterile workshops with strict disinfection processes, resulting in much higher costs than ordinary cleaning wet wipes.

· Quality Control: Major brands typically have stricter quality control systems to ensure consistent liquid content, strength, and purity of each wet wipe, which is reflected in the cost.

- Technology

Technologies such as uniform liquid impregnation and folding processes also impact costs.

Product Specifications and Packaging

· Single Sheet Size and Thickness: Larger and thicker wet wipes result in higher total costs for the same number of sheets per package.

· Quantity per Package: The number of wet wipes directly affects the total price. Generally, more sheets mean lower cost per sheet but a higher total price.

Packaging Material and Design

· Sealing Technology: Ordinary adhesive lids are the cheapest, followed by flip lids with adhesive seals. Rigid plastic flip lids have the highest cost and best sealing performance, effectively preventing wet wipes from drying out.

· Packaging Material: Individually packaged wet wipes (single sheet or small quantity) have a high proportion of packaging costs. Large-pack plastic films or soft bags are relatively low-cost.

· Appearance Design: Well-known brands invest more in packaging design.