BLOGS
All Blogs
Industry Trend of Wet Wipes: Continuous Enhancement of "Green Attributes" in Materials
2025-12-29

The proportion of natural fibers and regenerated cellulose fibers used in wet wipes and soft towels is steadily on the rise. Raw materials such as cotton and lyocell fibers are increasingly adopted in baby care products and premium soft towels, thanks to their skin-friendly, hypoallergenic, and biodegradable properties, which cater to consumers' demand for products that are "ultra-soft" and "super-gentle".

 

When consumers use wet wipes and soft towels, their primary concerns often revolve around material quality and product safety. A common misconception among many consumers is that "100% natural" equates to safety, while "chemical fibers" are deemed "environmentally unfriendly". In reality, the fibers used in wet wipes and soft towels come from a diverse range of sources, mainly categorized into three types:

·Natural fibers: e.g., cotton and linen fibers

·Regenerated cellulose fibers: e.g., viscose fibers and lyocell fibers (derived from plant-based raw materials such as wood and bamboo)

·Synthetic fibers: e.g., polyester (polyethylene terephthalate)

 

The selection of any fiber type is the result of a comprehensive evaluation of its performance, cost, and environmental characteristics.

 

In skin-contact scenarios such as baby care and facial towel applications, the usage ratio of cotton, viscose, and lyocell fibers is growing consistently, driven by their soft texture, high water absorbency, and biodegradable nature. For instance, all-cotton products deliver a naturally hypoallergenic experience; lyocell fibers, meanwhile, have gained rapid popularity in recent years due to their dual advantages of eco-friendliness and cost-effectiveness.

 

In disinfectant wipes, cleaning wipes, and industrial wipes, polyester dominates the market due to its high strength in both wet and dry conditions, excellent durability, and strong stain-removing capabilities. With the advancement of eco-friendly technologies like antimony-free polyester fiber manufacturing, the "green credentials" of polyester are also continuously improving.

 

Therefore, the safety and applicability of a product should be judged based on its specific ingredients, production processes, and certification credentials, rather than simply relying on whether the fiber is "100% natural". When making purchasing decisions, consumers are advised to check product labels carefully, assess brand credibility, and select the most suitable type of wet wipes based on their individual needs.

  • Home
  • E-mail
  • Tel
  • Top